Toddle About
Do you dream of being your own boss and having a better work-life balance?
Run your own Toddle About Magazine in YOUR area.
| Key Information | |
| Business Type: | B2B Magazine |
| Nature Of Business: | Children & Parents Magazine Franchise |
| Available Locations: | UK Wide |
| Min Investment Req: | £4,950 |
| Training Provided: | Yes |
| Time Commitment: | Part Time/ Full Time |
| Home Based: | Yes |
The Toddle About magazine helps families discover what is on offer for little ones aged 0 – 5 years old in their local area.
Printed quarterly (4 issues per year), the magazine is a hugely valuable resource for parents, providing day-by-day listings of all the different groups and classes running in an area, as well as local news, parenting articles, competitions and exclusive discounts.
Essentially, Toddle About is the answer to every parent who has ever asked, “What’s on for little ones near me?”
We provide these answers in 3 main ways, through:
1. The Toddle About magazine
Often referred to by parents as their ‘bible’, the magazines are A5, glossy and packed full of useful and fun content.
2. The Toddle About website
Parents can pop in their postcode to discover what’s in near them, and access great parenting advice and activity ideas.
3. The Toddle About Baby Show
An annual event in each franchise region, our Baby Shows are a hugely popular days out for new and expecting families, showcasing all the best of what’s on offer for bumps, babies and toddlers in the area.
The Toddle About Franchise
This is an opportunity to run your own magazine and event business, working the hours that you choose around your family commitments.
You will be responsible for creating your local Toddle About magazine and running your Baby Show, and also marketing the publication, event and website to parents and businesses in your area, and selling advertising.
Revenue Streams
Toddle About franchisees generate most of their revenue by giving ways for businesses to advertise their products and services to a very niche audience.
They are able to offer advertising opportunities through their magazine, baby shows, website and social media pages, and also through email e-shots to their subscribers. They also offer their advertisers additional services such as graphic design, printing and online bookings.
The Toddle About Franchise Package
- Licence to own and operate a Toddle About Franchise in an exclusive area for a period of five years.
- Use of the Trade Marks and Trade Name.
- Full Training and the full business operations manual.
- Access to company software and systems.
- Initial marketing materials and launch programme.
- Magazine design templates, articles and competitions.
- Market-leading website and Toddle About email address.
- Ongoing support and coaching.
Training & Support
With full training and support from the Toddle About team, you will provide a hugely valuable service to your local parenting community, of which you can be really proud.
Franchisees are fully trained in all aspects of owning, operating and marketing a Toddle About franchise area. The training, both theoretical and practical, is delivered by senior Toddle About staff.
Your Earning Potential
A Toddle About Franchisee’s income comes mainly from businesses advertising in the quarterly magazine and exhibiting at the Baby Show, with extra revenue coming from online advertising and magazine subscriptions.
Financial Returns are directly proportional to the amount of effort put in and cannot be guaranteed, but we would expect a franchisee working 25 – 30 hours per week to generate revenue of £40 – £50K, which would translate to an annual profit of £20 – £30K.
It’s time to turn your dreams into reality with a Toddle About franchise!
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Success Stories
What's It Like To Be A Toddle About Franchisee?
"If you're on the fence, just jump over, we're all in it together and you absolutely won't regret it. It's the best decision I've ever made".
Find out moreCustomer Reviews
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“"I always wanted to take the first step of being my own boss and being able to balance work and family life. Toddle About offered me exactly that!
As a parent myself I’ve always been passionate about the magazine and I couldn’t be happier and more proud of my growing business. The support I am getting from head office is fantastic and this new venture allowed me to grow personally as well as professionally.
Becoming a Toddle About franchisee was the best decision I made!"” Pia Howe Franchisee - Suffolk
